The Deliverable Diary

Does this sound like you? “Sorry to bother you with this post, I just thought it would be an interesting topic to look over and relevant for your job role, but I understand if you don’t have time to read it.” If it does, discover how to write confident emails! As women, we often tend […]

In the world of digital communication, email has retained its relevance and reliability through decades of evolution. At the heart of this system is SMTP (Simple Mail Transfer Protocol), the foundational technology that drives email delivery across networks. Despite the rise of various communication platforms, SMTP continues to be essential for businesses and individuals alike, […]

In today’s fast-paced world, more than 50/70% (depending on the generation) of emails are opened on mobile devices. If you aren’t optimizing your emails for smaller screens, you risk losing engagement or frustrating your readers. Follow these best practices to ensure your emails are mobile-friendly and optimized for the best possible experience! Responsive Design is […]

Email marketing isn’t just about sending messages; it’s about weaving a magical connection with your audience. Let’s unravel the secrets to boosting customer interaction, seizing content opportunities, and expanding your network with these helpful ‘no-reply’ alternatives. The no-reply dilemma In the world of email marketing, establishing genuine connections is pivotal for success. No-reply email addresses […]

AMP for email is the inevitable future of your email strategy. Static experiences are a thing of the past and your average click-through will soon be one step too far for the reader. Keep it in the inbox with AMP for email. What is AMP for email? AMP for email allows you to give friendly […]

All SMTP2GO users have access to detailed real-time reports. Here we explain what each section means to help you keep on top of your email metrics. Reports Metrics Explained Reports > Summary The Summary section of your SMTP2GO dashboard will give you an overall insight into your sending over the past month. You can display […]