The Deliverable Diary

“The customer service of your company is at the top compared with other similar services; and the service worked accurately from Day One,”  – Miguel Mercado Canales, GlaxoSmithKline. Global healthcare company, GlaxoSmithKline, recently became a customer of ours and we’re happy to be able to help them streamline a critical notification system alerting manufacturing rooms […]

The term Smarthost is becoming more and more familiar due to its ever-growing necessity. If you have heard of a Smarthost but you are not too sure what they do or how they differentiate from your usual SMTP relay, as always, you have come to the right place! Read on to find out the difference between […]

SMTP2GO has a feature called webhooks that lets you get notified when specific events happen for the emails you send out. For example, you could get notified when an email is delivered, reported as spam, bounced, or opened by a user. Now imagine using those notifications from your emails and integrating them with hundreds of […]

Right, now it’s time to get down to the nitty gritty! What are the meanings of all these abbreviations involved with SMTP (Simple Mail Transfer Protocol), why are they important and what do they do? Well, you have come to the right place! Below, I am going to discuss some of the most important terms associated with SMTP […]

Email deliverability, otherwise known as inbox placement, is the rate at which your emails reach your customers’ inboxes. Don’t confuse email deliverability and email delivery – although they sound almost identical, they differ in how they measure an email being delivered. Email delivery measures only if your emails are being delivered, irrespective of whether your […]

SMTP relay is becoming more and more important each and every day that you are most likely hearing the term pop up every now and again, but what is it? SMTP stands for Simple Mail Transfer Protocol; in other words, it’s job is to relay and deliver your outgoing emails. How does SMTP work? SMTP […]