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  • Email Delivery & Tips

How To Send (Non-Needy!) Re-engagement Emails

With the right emails, you can encourage those silent subscribers to step away from the “unsubscribe” button – meaning you can finally breathe a sigh of relief! Re-engagement is a delicate strategy that ensures you target any disengaged reader without sounding like a desperate friend  begging for attention. A growing subscriber list is always exciting, […]

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email delivery errors: what do they mean?
  • Email Delivery & Tips

Email Delivery Errors: What do They Mean?

Have you wondered what your email delivery errors mean? These errors can be extremely helpful in figuring out why your emails have bounced or have been rejected. We’re here to clear up some of the meanings behind the most frequently occurring email delivery errors so that you can improve your sending in the future. Hard […]

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  • Email Delivery & Tips

How to Write Emails That People Want to Read!

We’re passionate about email here at SMTP2GO and we know that writing a GREAT email isn’t always easy. Award-winning marketer, best-selling author and all-round email guru, Sam Bennett, offers some fantastic tips on how to write emails people read.  Much like Sam, we love email as a communication tool: it’s personal, flexible and adaptable. It’s […]

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  • Email Delivery & Tips

Infographic: Psychology of Color in Marketing

Which colors can trigger which emotions or reactions? That’s right, color is super important when it comes to marketing, and if used correctly, it can provoke the desired response alongside helping with accessibility (there’s a great article here on accessible infographics for further details on this)! So, the next time you’re planning your email marketing […]

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  • Features & Updates

10 Reasons to Choose SMTP2GO as Your SMTP Provider

1. At SMTP2GO, we care about you and your business We take care of the email business, so you can take care of your business. SMTP2GO was born out of necessity when our CEO, Charlie, struggled to send emails while travelling. As a result, we understand the importance of your emails, and we want to […]

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  • Email Delivery & Tips

Holiday Vibes: Effective Out of Office Messages

Whether you’re counting the minutes until your break away, or can barely be torn from your beloved inbox, a holiday only really begins with one important email – the Out of Office. A concise and effective Out of Office gives you the confidence to enjoy a real break from your device, knowing your clients and […]

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