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  • Email Delivery & Tips

What is Progressive Profiling?

Progressive Profiling takes your email personalization to the next level. Gone are the days when it was enough to just include your customer’s name in a mail-merge mail-out. Nowadays, recipients expect truly personalized emails that are worth their time. By sending truly personalized emails, we get better responses from our clients. Multiple divided, focused mailing […]

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  • Features & Updates

10 Reasons to Choose SMTP2GO as Your SMTP Provider

1. At SMTP2GO, we care about you and your business We take care of the email business, so you can take care of your business. SMTP2GO was born out of necessity when our CEO, Charlie, struggled to send emails while travelling. As a result, we understand the importance of your emails, and we want to […]

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  • Email Delivery & Tips

How to Warm Up an IP Address

When you first start to send emails using a sparkling new IP address (or range of IP addresses), it is extremely important to up the ante when it comes to email best practices in order to keep your emails out of your recipients’ spam folders, even if you are simply switching email service providers. The […]

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A man stuck in a "spam trap"
  • Email Delivery & Tips

Avoid Spam Traps and Honey Pots

There’s a battle being waged just beyond your inbox… You can’t hear it, and you can very rarely see it. It is a battle to the death against spam. It’s ISPs vs spammers, with some anti-spam “entities” such as Spamhaus thrown in as covert forces. You, me, and anyone who uses email to run their […]

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  • Company Life

From Abandoned to Adopted: Louise’s Staff Volunteer Day

At SMTP2GO we pride ourselves on being a company with a heart. As well as donating to multiple charities at home and abroad, our staff is encouraged to take a day once a year to volunteer for a cause close to their heart. In Louise’s case, that means puppies! Louise’s Staff Volunteer Day “Working for […]

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  • Email Delivery & Tips

SMTP: A Competitor Comparison

On the hunt for an SMTP provider and don’t know what to look for? Take a look at our competitor comparison chart below to help ease your decision. When looking for an external SMTP provider, there are many things that you’ll need to take into account. Will my emails reach the inbox? What features are […]

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