• Email-to-SMS Best Practices

    Email-to-SMS Best Practices

    Now that email is moving beyond its original frontiers into the exciting world of email-to-SMS it is worth revisiting some best practices to avoid having your texts get blocked by spam filters or flagged as junk in your recipients’ phones.

  • When Is the Best Time to Send Your Email?

    When Is the Best Time to Send Your Email?

    You’ve crafted the perfect email. Your subject line is catchy, the content is polished, and your call to action is crystal clear. But when exactly should you send it?

  • Introducing: ''Latest Updates'' Feature

    Introducing: ''Latest Updates'' Feature

    Much like Santa’s Elves, our development team is tirelessly tinkering behind the scenes - crafting improvements, fine-tuning features and dreaming up new ways to enhance your experience. While not every update gets a trumpet fanfare, we’ve decided it’s time to shine a light on what’s new!

  • How to Avoid Inbox Clipping

    How to Avoid Inbox Clipping

    If you use email marketing to communicate with your audience, you may have encountered a problem called inbox clipping. Inbox clipping is when an email client, such as Gmail, truncates or hides part of your email message behind a link that says “[Message clipped] View entire message”. This can affect the readability, deliverability and effectiveness...

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