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If you’re not collecting your customer’s date of birth on signup, you might want to start doing it now! Check out the infographic below and be blown away by the stats!

 

Birthday emails infographic

About the author

Teresa Smith
Customer Success Engineer at SMTP2GO  Website

Handles social media and customer success at SMTP2GO, where she's worked since 2017, starting on the support desk before moving into her current role. With an MBA in International Business and years spent in the deliverability trenches (think SPF, DKIM, IP throttling, the stuff that gives sysadmins headaches), she writes regularly on the SMTP2GO blog about getting email into the inbox and out of the spam folder.

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