The Deliverable Diary

We’re often told to keep clichéd subject lines to a minimum, but every now and again it’s fun to get cheesy! We’ve put together a few of our favourite seasonal subject lines that work well and stand out from the rest. Are you a fan of fun puns, or do you prefer to keep things […]

We’ve said it before, and we’ll be sure to say it again, but your subject line is the most important part of your email. If your subject line fails to attract your reader’s attention, your content may as well not exist. Sad but true! “35% of recipients open emails based solely on the subject line.” […]