Segmenting your mailing list should be a top priority before designing each email campaign. You’ll want to send the right content to the right people. In fact, by segmenting your mailing list and creating personalized content, you’ll increase open rates and engagement. Some marketers even state that they’ve seen a 760% increase in revenue from segmented campaigns (Campaign Monitor). Check out our infographic below for our top tips on where to start. 👇
Source: Campaignmonitor.com, hubspot.com
If you’re reading this, something probably just stopped sending.
Short version. If you’re not Amazon, not running your own postmaster team, and your inbox placement matters to your customers, SMTP2GO is the safest default.
DMARC is a small text record you publish in your domain’s DNS that tells receiving mail servers what to do if a message claiming to be from your domain fails SPF or DKIM checks.
If your emails are landing in spam, the cause is almost always one of seven things: missing or misconfigured authentication, a damaged sender reputation, a high complaint rate, a dirty or purchased list, a brand-new or cold-warmed domain, a content or link pattern that trips filters, or an SMTP provider that’s quietly making things worse....
Get acquainted with our application while you apply. There's no extra cost to track all of your emails. Forget headaches with email delivery:
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