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  • GDPR: 18 Months On

    May 25th, 2018… ring a bell? The day email marketers were working towards, the day email was going to change forever! Was it going to destroy businesses? Was email on its way out? How was the industry going to change the way it approached data collection and abide by these new regulations? Perhaps it won’t […]

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    Email Marketing Jargon: What Does it All Mean?

    You might want to sit down for this one! There’s a lot of email marketing jargon out there, and I am going to explain it all! 😛 A/B testing This one’s pretty useful! A/B testing involves sending out two different versions of an email. One may have an image at the top, one may have a […]

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