• Using Alt Text Can Boost Your Email Marketing Campaigns

    Using Alt Text Can Boost Your Email Marketing Campaigns

    Enhancing your email marketing strategy with alt text is a game-changer. Alt text, short for alternative text, is a brief description added to images in your emails. When images don’t load, this small piece of text ensures your message still gets through. Here’s why it’s essential and how to use it effectively:

  • Deliverability Summit: Alicante

    Deliverability Summit: Alicante

    There’s no better way to learn about improving email deliverability than in wonderful company, surrounded by sunny beaches, while enjoying a cheeky Tempranillo! The true essence of this year’s Deliverability Summit was about connection. Louise shares her experience of the event, which she attended alongside Charlotte and Sam, all members of our Customer Success team. ...

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