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  • Infographic: Email Danger Words and Phrases

    Incoming servers and spam filters are becoming stricter and stricter by the day. That’s why it’s really important to understand what could get your email marked as spam when it’s not. Let’s start with danger words and phrases, there are a number out there that could trigger your recipient’s spam filter, especially if they are […]

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    How Understanding Personality Type Can Improve Our Emails

    Email is the preferred method of business communication with billions and billions of emails being sent on a daily basis but could we send better, more effective messages? SMTP2GO helps improve the technical side of delivery, but what about the human side of delivery? I spoke to MBTI® practitioner, Tamsin Regnes, who talks about how […]

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    Subject Lines: How to Get Them Right 👌

    We’ve said it before, and we’ll be sure to say it again, but your subject line is the most important part of your email. If your subject line fails to attract your reader’s attention, your content may as well not exist. Sad but true! “35% of recipients open emails based solely on the subject line.” […]

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    Sending to a Purchased Mailing List is Forbidden by our Terms of Service – Here’s Why

    When you take a look at our terms of service, one of the first things you’ll notice is that we do not allow sending to purchased mailing lists. We have a few reasons for this, but the main reason is to protect our IP address reputation and our customers’ excellent delivery rates. We also want […]

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    Email is Live and Kicking

    “I don’t believe in email. I’m an old-fashioned girl. I prefer calling and hanging up.” Carrie Bradshaw (Sarah Jessica Parker)💄 We have come a long way since Carrie Bradshaw and the old-fashioned ways! But have we crossed over and reached the other side? Have we outgrown email? No way! You better believe it, we all […]

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    SMTP2GO Solved ProImageExperts’ Complex Delivery Issues

    As a long-standing SMTP2GO customer, we’ve built a great working relationship with ProImageExperts over the years and are happy to feature the company as this month’s client testimonial. We’re talking to Azim Ansari, who’s the head of IT. When Azim comes onto chat, it’s like saying hello to an old friend! Having celebrated the birth […]

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